Vista Outdoor Buys Simms Fishing Products, Adds to Fast-Growing Stable

Vista Outdoor Buys Simms Fishing Products, Adds to Fast-Growing Stable
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Vista Outdoor Inc. acquired the U.S.-based fishing gear manufacturer on Wednesday. The new asset bolsters its rapidly expanding portfolio and arrives ahead of a major restructure for the company.

On July 27, Vista Outdoor Inc. announced it purchased Bozeman, Montana’s Simms Fishing Products for $192.5 million. It added the distinctive maker of waders and other fishing gear to a robust profile of hunting companies that includes huge names like Remington, Bushnell, and Tasco.

It’s the latest acquisition for a company rapidly growing into a juggernaut in the outdoor consumer brands space. On July 7, it acquired Fox Racing (the motocross and suspension brand’s apparel arm), bringing it under an umbrella that already included Giro, Bell, CamelBak, and others.

The announcement also arrived ahead of Vista Outdoor’s upcoming executive action to split into two companies. Currently, it operates…

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