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Educating Equipping Developing Inspiring the Next Generation of Fishermen

Try our Interactive Bass Lure Setup Builder

Browse through the different types of best bass lures below including recommended setups for each. Use the filters to find lures that match your setup and click to learn more about each lure and how to use them!

OUR MISSION strives to be a valuable fishing resource, directory and blog designed towards helping the next generation of fishermen.


Starting with the basics, is a resource for fledgling fishermen looking to learn the how, when, what and where's of the sport and hobby. We have guides, how-to's and general tips and techniques ready to help you get started the right way!


Knowing what gear to use with all the options on the market can be a daunting task whether you're just starting out or a longtime enthusiast. Our goal is to take the guesswork out of the game to help you find the best options for you!


Knowing what to do and having the right equipment is key, but putting that knowledge into practice is where the fun begins! We'll help you get connected with where to fish, events you can participate in and other ways to hone your skills!


To us, fishing isn't just a sport or a hobby, it's everything from a stress reliever to a relationship builder and everything in between. Our goal is to help inspire the next generation to experience fishing to the fullest for an improved quality of life!